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Urgent Care Marketing

The following examples are just some of the many ways an Urgent Care Clinic can use PatientBond to market its services:

1. Seasonal Health Reminders

Leverage seasonal/timely messages and content with your follow-up and appointment communications to drive patient visits

  • Flu Shots—send a text or email in early September    
  • Back-to-school and sports physicals in early July—send a text or email
  • End of Summer specials—TB tests, and pre-employment physicals

2. Newsletters

  • Can be distributed via email with the entire content or via text, with a link to the newsletter     
  • Once a month or quarter you can highlight relevant, seasonal topics and information
  • Promote new or existing services such as: primary care; telemedicine; occupational medicine; online bill pay; online scheduling; and self-pay specials
  • Provide easy links for Yelp, Facebook, and Google reviews
  • Promote x-ray and lab services on-site
  • Notify patients of availability during the holidays (Christmas, New Year’s, 4th of July, etc.)
  • Announce a new location

3. Community Events

  • PTA, and locally sponsored school events
  • Health Fairs
  • Street Festivals
  • Charity events, Free Flu Shot days, Free heart attack assessments

Additionally, use your PatientBond survey responses to identify your top referral sources and marketing outlets. Direct your marketing efforts and spend where it needs to be, using actual data from your patients!

 

CALL 708.617.8130 OR WRITE INFO@PATIENTBOND.COM TO DISCUSS HOW WE CAN ENHANCE YOUR MARKETING EFFORTS.