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A PatientBond Case Study

How Psychographic Segmentation & Digital Engagement Improve Health Outcomes

Download this two-page case study to learn how patient experience and health outcomes improved with PatientBond:

  • Used psychographic insights to design a “last ditch effort” letter to member targets for colon cancer screening

  • Created psychographic segment-based digital communications for a wellness rewards initiative and a health risk assessment campaign to improve patient care outcomes

  • Generated a 57% increase in response rates to the colon cancer screening letter, a 41.8% response rate to the wellness rewards initiative and a 57.8% response rate to the health risk assessment

Fill out the form to download a copy of the case study today.