PatientBond joins Upfront to become the market-leading, personalized patient access and engagement platform.  Read press release

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Watch Overview

Psychographic Segmentation

PatientBond customizes communications according to patients’ psychographic profiles to enhance the likelihood of patient activation

Keys to Engagement

  •  Appeal to their sense of duty and commitment

  • Acknowledge how busy they are

  • Offer group or peer learning opportunities

Balance Seekers
Direction Takers
Priority Jugglers
Willful Endurers

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