{% color "primary" color="#990051", export_to_template_context=True %} /* change your site's color here */
{% color "secondary" color="#ef4044", export_to_template_context=True %} /* change your site's secondary color here */
{% color "grad1" color="", export_to_template_context=True %} /* change your site's color here */
{% color "grad2" color="", export_to_template_context=True %} /* change your site's secondary color here */
{% set baseFontFamily = "Helvetica Neue" %} /* Add the font family you wish to use. You may need to import it above. */
{% set headerFontFamily = "Helvetica Neue" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */
{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */
{% set boxContainerWidth = "1200px" %} /* 'none' makes your site full width. Match the 'pageCenter' value to make it boxed. */
{% set pageCenter = "1400px" %} /* This sets the width of the website */
{% set headerType = "static" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */
{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */
{% set baseFontWeight = "300" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */
{% set headerFontWeight = "300" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */
{% set buttonRadius = '2px' %} /* "2px" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */
The PatientBond patient engagement platform leverages healthcare consumer psychographic segmentation to target interactions based on personal motivations and channel preferences that drive patient behaviors, delivering truly personalized, multi-channel engagement with patients.
Effective patient engagement requires a deep understanding of an individual’s core beliefs, values and motivations. Psychographic segmentation allows you to personalize care and communications according to these characteristics, activating desired patient behaviors to achieve outstanding clinical and business results.
Each psychographic segment has its own motivations and communication preferences, and PatientBond’s digital engagement workflows adjust to each patient’s psychographic profile with segment-specific messaging, channels and frequency.
PatientBond's clients can classify their own healthcare consumer population according to the five PatientBond psychographic segments with 91.1% accuracy.
Find out which segment reflects your approach to health and wellness by answering this short, 12-question survey. Please start by providing your contact information: