PatientBond Blog

Healthcare is one of the most talked-about (and controversial) topics of our day. And while...

Psychographics pertain to people’s values, attitudes, lifestyles and personalities. These are...

In today's digitally-driven economy, it’s a common practice for marketers and advertisers of all...

Segmentation has long been a reliable consumer research technique for marketers of all...

For any company, the goal is to provide consistent, positive experiences to customers so that...

Patient volumes are slowly creeping back up and for some providers, faster than others. While...

There’s a saying that honesty is the best policy, but in healthcare, transparency is the best...

On April 13, 2021 The Financial Times released their list of The Americas' Fastest Growing...

The way patients interact with their providers continues to change. While telehealth dominated...